• New School! New Dragon! New Logo!

    The Duxbury Public Schools identity and style guide is a graphics system designed to reflect the mission and values of the Duxbury Schools community. The elements are versatile while maintaining a sense of cohesion throughout the brand. The district strongly encourages use of a this new dragon and typeface for consistent identification of our unique brand. The Duxbury Public Schools Style Guide with the dragon logo and typeface may be used in a variety of applications. Please refer to the identity guide here and supporting files listed below.
     
    Questions? Need help? Please ask!

    Background

    In late 2013, a committee appointed by Dr Tantillo sought to establish a consistent visual identity for the school district with rollout to coincide with opening of the new co-located Duxbury Middle School and Duxbury High School in 2014. In early 2014, the School Committee accepted the recommendation of the dragon logo design committee to adopt an original dragon illustrated by Caroline O’Connor, Duxbury High School Class of 2014 for use as the new logo for Duxbury Public Schools. The identity guide was developed to support the application of the new dragon throughout the district.

    Identity Guide

    Style Guide
    Duxbury Public Schools Style and IdentityGuide

    Standard Files

    Dragon Donts A document showing how not to apply the identity elements. PDF File

    Dragon Black Single color version of new dragon. Suitable for black and white applications. JPG File PDF File
    Dragon Color
    Full color version of new dragon. JPG File
    PDF File
    Dragon Simple Color
    Simplified color version of new dragon. Suitable for applications in which color is desired, but complex color is not applicable. JPG File
    PDF File
    Dragon Green
    Single color version of new dragon. JPG File
    PDF File
    Alden Logo
    Alden School logo using new font specification and new dragon. JPG File
    PDF File
    Chandler Logo
    Chandler School logo using new font specification and new dragon. JPG File
    PDF File
    DHS Logo
    DHS logo using new font specification and new dragon. JPG File
    PDF File
    DMS Logo
    DMS logo using new font specification and new dragon. JPG File
    PDF File
    DPS Logo no dragon
    Text only version of district logo using new font specification. JPG File
    PDF File
    District with Dragon
    District logo using new font specification and new dragon. JPG File
    PDF File
    DPS Primary Colors
    The main/leading colors in use in the new dragon and identity program.
     PDF File
    Secondary Colors
    Secondary/complimentary colors in use in the new dragon and identity program.
     PDF File
    Alternate Secondary Colors
    Alternate secondary/complimentary colors in use in the new dragon and identity program.
     PDF Files
    Copperplate font
    Copperplate. The main font used in the new identity system. This font is standard on PCs and Apple computers. Sample of Copperplate
    Free download
    Arial font
    Arial. Sans serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Arial
    Palatino font
    Palatino. Serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Palatino

    Questions? Need help? Please ask!

    Athletic Specific Files

    The identity program includes elements specifically designed for athletic applications. From uniforms and banners to booster collateral and car stickers, please refer to the elements here. If you need something you don't see, please ask for help.
     
    Dragon Donts A document summarizing how not to apply the identity elements PDF File

    D Dragon Logo
    Large D with the dragon head and Duxbury logo. JPG File
    PDF File
    D Dragon
    Large D with dragon head. JPG File
    PDF File
    Dragon head
    Dragon head alone. JPG File
    PDF File
    Dragon with Logo
    Full dragon with Duxbury logo in black. JPG File
    PDF File
    Dragon with Logo Color
    Full dragon with Duxbury logo in full color. JPG File
    PDF File
    Dragon with Logo simple color
    Full dragon with Duxbury logo using simplified colors. JPG File
    PDF File
    Logos Color
    Samples of the Duxbury logo in full color. JPG File
    PDF File
    Logos black
    Samples of the Duxbury logo in black. JPG File
    PDF File
    Sport logo samples
    A sample of sport-specific logos. More can be created. JPG File
    PDF File
    Sport specific ovals
    A sample of sport specific ovals. More can be created. JPG File
    PDF File
    DPS Primary Colors
    The main/leading colors in use in the new dragon and identity program.
     PDF File
    Secondary Colors
    Secondary/complimentary colors in use in the new dragon and identity program.
     PDF File
    Alternate Secondary Colors
    Alternate secondary/complimentary colors in use in the new dragon and identity program.
     PDF Files
    Copperplate font
    Copperplate. The main font used in the new identity system. This font is standard on PCs and Apple computers. Sample of Copperplate
    Free download
    Arial font
    Arial. Sans serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Arial
    Palatino font
    Palatino. Serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Palatino
     
    Questions? Need help? Please ask!

    Sample Applications

    A sample of ways the new dragon and logo can be applied to school and district print matter.
    Business card
    Sample business card JPG File
    PDF File
    letterhead 1
    Letterhead sample 1 JPG File PDF File
    letterhead 2
    Letterhead sample 2 JPG File PDF File
    Dragon Flyer
    DHS student newspaper JPG File
    PDF File
    Registration packet
    Student registration packet JPG File 1 JPG File 2 PDF File
    Dragon Donts A document summarizing how not to apply the identity elements PDF File

    DPS Primary Colors
    The main/leading colors in use in the new dragon and identity program.
     PDF File
    Secondary Colors
    Secondary/complimentary colors in use in the new dragon and identity program.
     PDF File
    Alternate Secondary Colors
    Alternate secondary/complimentary colors in use in the new dragon and identity program.
     PDF Files
    Copperplate font
    Copperplate. The main font used in the new identity system. This font is standard on PCs and Apple computers. Sample of Copperplate
    Free download
    Arial font
    Arial. Sans serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Arial
    Palatino font
    Palatino. Serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Palatino
     
    Questions? Need help? Please ask!

    Fonts and Colors

    Copperplate font
    Copperplate. The main font used in the new identity system. This font is standard on PCs and Apple computers. Sample of Copperplate
    Free download
    Arial font
    Arial. Sans serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Arial
    Palatino font
    Palatino. Serif font for text selected to complement the main font. This font is standard on PCs and Apple computers. Sample of Palatino

     
     
    DPS Primary Colors
    The main/leading colors in use in the new dragon and identity program.
     PDF File
    Secondary Colors
    Secondary/complimentary colors in use in the new dragon and identity program.
     PDF File
    Alternate Secondary Colors
    Alternate secondary/complimentary colors in use in the new dragon and identity program.
     PDF Files
     
    Questions? Need help? Please ask!